Get your startup in front of more voters
Start free, see how people respond, and increase your battle exposure when you want more feedback.
One plan covers all your battles for 30 days. You pay for battle exposure, not votes — what voters choose is always up to them. Nothing renews automatically.
Free
Free
Best for: Trying PitchFight
Up to 100 battle impressions
Put your first battle live and see what people choose.
- A public startup battle anyone can vote on
- See who is currently winning
- Basic vote results
- Share your battle with anyone
- A public profile for your startup
Starter
$29per month
Best for: Early-stage testing
Up to 2,500 battle impressions a month, shared across all your battles
Reach more voters and understand basic engagement.
- Everything in Free
- Track how many people saw your battle
- See how many people voted
- See how many people visited your website
- See how many people viewed your startup profile
- See how many people shared your battle
- See where your visitors came from
- See what share of viewers actually voted
GrowthMost popular
$59per month
Best for: Founders who want deeper feedback
Up to 7,500 battle impressions a month, shared across all your battles
Understand who prefers your startup and how the result moves.
- Everything in Starter
- See how your results change over time
- See which countries voters came from, once there is enough data
- See how people responded on mobile versus desktop
- Compare your performance against your competitor
- See how many voters found you here versus through a link you shared
- See how well your battle sends people to your website
Launch
$99per month
Best for: Product launches and full validation campaigns
Up to 20,000 battle impressions a month, shared across all your battles
Run a complete validation campaign and take the report away with you.
- Everything in Growth
- More detailed campaign analytics
- Priority exposure within relevant categories
- Download your campaign data as a spreadsheet
- A complete validation report you can save as a PDF and share
- Your startup's full battle history in the report
- A detailed breakdown of where your visitors came from
- A shareable result badge for your site or deck
One battle impression = your battle being shown to one eligible voter. It does not mean that person voted, or clicked through to your site. Impressions are a shared pool across every battle on your account — Starter's 2,500 is 2,500 in total, not 2,500 for each battle.
What is an impression?
What an impression isOne impression is your battle being shown once, to one voter, in the PITCH FIGHT feed.
An impression is not a voteSomeone shown your battle may vote, or may skip it. Which they do is up to them — that is the part that makes the result worth having.
Sharing your link is freeYour battle has a public page you can post anywhere. Visits through that link cost you nothing and never touch your impression allowance.
Paying for impressions increases how often your battle is shown. It does not buy votes, guarantee a win, or influence how anyone votes.
Free and paid, side by side
FreeYour first look at how people respond
- One battle, per founder.
- A free impression allowance for it, shown on the Free card.
- The vote result and your basic battle statistics.
- A public battle page you can share anywhere, for as long as you like.
PaidMore of the same voters, and more to learn from them
- A larger impression allowance — the figure on each card above, shared across every battle on your account.
- One plan covers all your battles for 30 days — including ones you create afterwards. Nothing renews automatically.
- More than one battle running at a time, while the plan is active.
- The analytics each plan lists in the table below — who responded, on what, and from where.
Compare plans
| Feature | Free | Starter | Growth | Launch |
|---|---|---|---|---|
| Battle impressions per month shared across all your battles | 100 | 2,500 | 7,500 | 20,000 |
| Public battle page | ✓ | ✓ | ✓ | ✓ |
| Vote results | ✓ | ✓ | ✓ | ✓ |
| Shareable battle and result | ✓ | ✓ | ✓ | ✓ |
| Public startup profile | ✓ | ✓ | ✓ | ✓ |
| Basic battle statistics | ✓ | ✓ | ✓ | ✓ |
| Battle views delivered | — | ✓ | ✓ | ✓ |
| Website click tracking | — | ✓ | ✓ | ✓ |
| Profile views | — | ✓ | ✓ | ✓ |
| Share of viewers who voted | — | ✓ | ✓ | ✓ |
| Shares | — | ✓ | ✓ | ✓ |
| Where visitors came from | — | ✓ | ✓ | ✓ |
| Results over time | — | — | ✓ | ✓ |
| Mobile vs desktop | — | — | ✓ | ✓ |
| Voter locations | — | — | ✓ | ✓ |
| Competitor performance | — | — | ✓ | ✓ |
| Discovery vs shared links | — | — | ✓ | ✓ |
| Detailed campaign history | — | — | — | ✓ |
| Download campaign data | — | — | — | ✓ |
| Validation report | — | — | — | ✓ |
| Shareable validation result | — | — | — | ✓ |
| Priority category exposure | — | — | — | ✓ |
Each tick is the same setting the product reads when deciding what to show you, so this table cannot advertise something the platform withholds.
Common questions
What am I paying for?You are paying for PitchFight to show your battles to more eligible visitors. You are not buying votes, a result, or a ranking.
What is a battle impression?One impression is your battle being shown to one eligible voter. It is not a vote and not a click — those are up to the person seeing it.
What does the free plan include?One battle, with a free allowance of impressions to get it in front of voters. You get the vote result, basic statistics, and a public page you can share anywhere. Running a second battle at the same time needs a plan.
Does a plan cover all of my battles?Yes. One plan covers your whole account for 30 days, including battles you create after buying it. The impressions are a shared pool across all of them — Starter is 2,500 in total, not 2,500 per battle.
Does it renew automatically?No. A plan lasts 30 days and then stops. You are never charged again without choosing to buy again.
Does a higher plan guarantee more votes?No. A higher plan increases how often your battle is shown. Whether someone votes, which startup they pick, and whether they visit your site is entirely up to them.
Can paying improve my leaderboard rank?No. Rankings are computed from votes alone. Nothing in the ranking code can read a package, a payment, or a price.
What if my battle views are not delivered straight away?Your campaign keeps delivering as PitchFight traffic arrives. Nothing expires, and you are never charged again for views that are still owed to you.
What happens when my battle views run out, or the 30 days end?Your battles stay public, keep their results, and stay shareable — the link you sent people keeps working, and visits through it were never counted against your allowance anyway. What stops is active distribution in the PitchFight feed: battles with allowance left are shown first, and yours is only used to fill a slot nothing else can fill.
What a plan does and does not do
It changesHow often your battle is shown to relevant voters, and how much you learn back about the people who responded.
It never changesHow anyone votes, how the result is calculated, where you sit on a leaderboard, or how your battle card looks beside your competitor's.
This is structural rather than a promise: campaign and payment records have no connection to the tables holding votes and rankings. How ranking works
One battle impression = your battle being shown to one eligible voter who passed our integrity checks. Impressions are shared across every battle on your account. A paid plan covers the whole account for 30 days and does not renew itself. Plans buy exposure and analysis — never votes, rankings or results. Votes, clicks, customers and positive outcomes are not guaranteed.